Sage Clean Beauty Boutique
Rebrand project — logo redesign
Ivy with Sage Clean Beauty approached me shortly after she had purchased Sage Clean Beauty — formerly “Studio DeVine” — from its previous owner and was in the process of converting it to what it is: a makeup and skin care salon that specializes in organic and “clean” products and treatments. We had a basis to start from, as her husband had done a couple logos for her that were in the right direction but just not quite there. This was a fun one to work with because I was really able to work closely with someone who had clear vision and good direction but also appreciated the feedback of her designer (me) to keep her from getting “dated” or caught up in the design trends that would trap her business in a couple years to being obviously older. Together, we collaborated to create this clean, concise piece that fits her business perfectly.